IT’S SHOWTIME, BABY.

The all-inclusive word makeover to grow your dream business and achieve financial freedom

Wanna know a secret?

If you really want to win the hearts of your dream clients and turn them into loyal fans – like, 1D fandom loyalty – you need to be confidently and consistently flaunting your brand voice on all platforms (socials, emails, you name it).

The VIP Package is designed to do just that. In 4-6 weeks, you’ll receive a custom brand messaging guide, 4 pages of high-converting website copy and two months’ worth of bangin copy for two platforms of your choosing (yep, I said two), plus a BUNCH of extras.

If you’re ready to take your business up a notch (or ten), this package is for you. And girl, you deserve copy you’re totally obsessed with.

THE VIP PACKAGE

The all-inclusive, extra-exclusive brand messaging package to transform your copy from basic bitch to THAT BITCH.

(You won’t hear me swear very often.. but I couldn’t resist this one).

Layla Smith Copywriting

THE INCLUSIONS:

THE VIP PACKAGE

A DETAILED ONBOARDING QUESTIONNAIRE

aka The 5 Pillars of Branding – a guide to help me learn the ins and outs of your biz so I can write copy that truly aligns with you and your purpose

aka The Personalised Brand Messaging Guide – a document to define your unique brand voice and for you to use in your marketing strategy, every day

A CUSTOM TONE OF VOICE GUIDE

3 PAGES OF BRAND SPANKIN’ NEW WEBSITE COPY

aka Your New Selling MACHINE – totally backed with industry and SEO research, strategy and psychology to sound like you and sell for you

aka The Power Hour – a session to deep dive into your business story and purpose, your brand voice, dream clients and of course, your goals

A 60-MIN INTENSIVE STRATEGY CALL

TWO MONTHS’ WORTH OF CONTENT

(PICK ANY TWO)

4 SHORT BLOG POSTS

500 words each, based on trending topics in your industry and sprinkled with brand voice + SEO

2 HERO BLOG POSTS

1,500 words each, based on trending topics in your industry and sprinkled with brand voice + SEO

20 INSTA CAPTIONS

A month’s worth (or two) of Insta captions written in your brand voice, ready to boost engagement.

3 PRODUCT DESCRIPTIONS

350 words each, descriptions so convincing it’ll make you want to buy your own dang product.

4 EMAIL NEWSLETTERS

Up to 300 words each, with irresistible subject lines to magnify high click rates and engagement.

4 PRESS RELEASES

Up to 400 words each, written and prepared for those newsworthy announcements.

+DON’T FORGET THE BONUSES

Because if I’m going to write copy that really sounds like you and sells for you, I need to know the ins and outs of your industry

INDUSTRY + SEO RESEARCH

Because your contact page is a lot more important than you think and, tbh, life’s more fun when lil bonuses are thrown in <3

BONUS COPY: CONTACT PAGE

2 ROUNDS OF REVISIONS

Because I want to make sure you’re totally and utterly OBSESSED with the final copy (also because I’m a recovering perfectionist)

Layla Smith Copywriting

OKAY,
SO HERE’S THE DEAL.

You bring the passion, vision and your beautiful self.

I’ll bring the secret sauce: the words, research, psychology and strategy to create the brand voice and copy of your wildest dreams.

Ready? Lessgo.

THE PROCESS:

01

First things first, you apply for your VIP Package and pick your copy extras!
But if you’re not convinced yet, that’s cool too, you can book a discovery call first to make sure we’re a good match (I’m a Libra, FYI)

02

Next, I’ll send over the goods (aka your onboarding package). Before I put pen to paper, you’ll need to sign a contract, pay a deposit and fill out an intensive questionnaire (tell me everything about your biz!).

03

Lemme see that pretty face! Next, we'll connect over a Power Hour (aka your 60 min strategy call), where we dive deeeeeep into your business, your story, brand voice, ideal client and content strategy.

04

Research time, baby. You can sit back and relax while I go detective mode on your target audience, competitors, industry and SEO to create your new dreamy brand message and content strategy.

05

The writing begins! I’ll give my undivided attention to your copy while you focus your precious time and attention elsewhere. After
4-6 weeks, you’ll receive your website copy + content extras, ready for review.

06

(Sigh), this part is always bittersweet. For the last step, we’ll perform two rounds of revisions until you’re feelin like Goldilocks, with copy that’s just right. Now it’s time to love ya and leave ya. Bye for now, friend! 👋

MIX IT ALL TOGETHER, WHAT DO YOU GET?

THE INVESTMENT:

$6,600

PAYMENT PLANS AVAILABLE

AND WHAT’S IN IT FOR ME, AGAIN?

A background questionnaire

A custom tone of voice guide

3 pages of website copy

A 60-min strategy call

Industry + SEO research

A BONUS contact page

2 free rounds of revisions

YOU GET:

4 blog posts (max 500 words)

20 Instagram captions

3 product descriptions (max 350 words)

4 emails (300 words each)

4 press releases (max 400 words)

PLUS

(PICK TWO):

BOOK A FREE DISCO CALL

READY FOR A WORDY MAKEOVER?

Let’s skip the small talk and really get to know each other on a complimentary, 30-min discovery call. You can tell me all about your copy goals and biz dreams (or about the latest book you’re reading, that’s cool too), and we’ll make sure I’m the perfect writer for you. I can’t wait to meet you!