Layla Smith Copywriting

COPYWRITER FOR PURPOSE-DRIVEN BRANDS

BESPOKE BRAND MESSAGING & IMPACTFUL COPY to EMPOWER YOUR BUSINESS

Layla Smith Copywriting

Trusted by

Layla Smith Copywriting

I’M LAYLA.

Copywriter and Brand Strategist

I’m on a mission to help purpose-driven organisations use the power of words to:

Share impact with clarity

Inspire meaningful action

Align with values

Because doing good and growing your organisation shouldn’t be mutually exclusive (purpose and progress go better together!)

Let me take copywriting off your (already full) plate, and craft the kinda words that tell your story, rally your people, and make an impact – in hearts, minds, and yes, even on Google.

the COPY STUDIO

Specialising in copy education and email marketing, The Copy Studio brings all the strategy, personality, and heart-driven word magic you need to grow your impact and reach the people who matter most.

It’s time to cut through the noise with smart, conversational copy that *actually* sounds like you,
and inspires meaningful action.

Layla Smith Copywriting
Layla Smith Copywriting

SIGNATURE OFFERING

the VIP DAY

Let’s transform your to-do list into ta-da 🪄 with a VIP Copy Day.

I’ll be your very own copy fairy godmother for a full day, turning those "I really need to write this" tasks into pure copy magic.

In just one day, I can help you:

Write an email welcome series that turns new supporters into lifelong advocates

Create consistent messaging guidelines that your team can use with confidence

Finally tackle that stack of copy tasks living rent-free in your head

"I cannot recommend Layla highly enough!

She just puts my mind at ease. She knows exactly what my brand represents and can portray that beautifully in her words. As our copywriter, she has consistently delivered exceptional content that not only engages our audience but also educates them about our services. Her writing style is captivating, and she has a remarkable ability to convey complex information in a way that's easy to understand."

GINA DELLA FRANCA, FOUNDER OF FUSION AESTHETICS

free BRAND VOICE GUIDE.

Want to connect with your community in a way that’s impossible to ignore? 💌

Steal my signature 3-step framework to uncover your organisation’s ✨unique✨ voice. This guide gives your whole team a shared voice, so your message stays consistent… no matter who’s typing!

Layla Smith Copywriting

“If you’re looking for a fantastic writer, you can’t go past Layla.

Over the years, we’ve engaged a number of copywriters to write for our brand. Layla is the first one that has come in and picked up the brand tone and style flawlessly. Not only did she adapt to our very specific brand guidelines immediately, but her response time and communication was excellent.

LEILANI SHEPHERD, GENERAL MANAGER OF ADRIAN WILLIAM REAL ESTATE